Dispensing Optics (DO) is the membership journal of the Association of British Dispensing Opticians (ABDO). It delivers the latest news, information and education relevant to everyday practice life in a monthly print publication and in DO Online.

DO Online responds to the needs of ABDO members by providing news, features, access to CET articles, and a jobs section – all regularly updated to complement the monthly journal. DO Online provides fresh and current content, so readers can catch up with all that’s happening in dispensing optics and in the wider world of optics, whilst on the go and on mobile devices

DO Online enables your company to directly engage with practitioners at the forefront of bringing new products, education and technology to optical practice. It also reaches your future audience: students in the UK and overseas working towards a career in optics. Including DO Online in your advertising schedule give you a tailor-made opportunity to influence practice members with purchasing responsibility for everything from eyewear to contact lenses, ophthalmic lenses, low vision tools and more. DO Online is a cost-effective platforms for recruitment advertising and editorial sponsorship and is promoted through ABDO’s active social media channels.

There are three different advertisement placements in DO Online, all at highly competitive rates, as well as the chance to feature on the masthead banner. DO Online provides your company with a cost-effective way to promote your business, services and products with your target audience.

Special opportunities

If you are interested in special opportunities to place sponsored content or book masthead advertising, please contact Nicky Collinson, Managing Editor, Dispensing Optics via