Around half a million people watched in glorious autumn sunshine as The Worshipful Company of Spectacle Makers took part in the annual City of London Lord Mayor’s Show with the message “Look After Your Vision”.
With giant sized Snellen charts, a 2 metre wide “Lemtosh” frame provided by Moscot London with bobbing eyes behind, Ishihara boards spelling out WCSM and eye catching umbrellas with a retinal image inside, the Spectacle Makers made the most of the opportunity to promote the importance of eye care. The overall design and materials devised by Cubitts were enhanced by bright green and yellow sweatshirts sponsored by Nikon UK, emphasising the Company’s vibrant membership and ongoing purpose of helping people to see better.
The success of the event was due to the support of the whole Company and the energy and commitment of all those walking. Spectacle Makers volunteered to walk in the parade and pay for their own umbrellas to get across the important message of having regular eye examinations. All the optical professions were represented as well as audiologists, Past Masters and Court members and student recipients of bursaries and travel grants, fully representing the diversity of the Company. From the youngest participant aged 18 to those in their mid-70’s, decades of optical experience were shared along the way.
Dispensing Opticians in attendance included Mo and Tim Webb, Past President of ABDO Fiona Anderson, Roger Davies, Keith Potter, Edward Ukleja and Lizzie Bartlam.
Commenting on the day, WCSM’s Master, John McGregor OBE, said “It was great to see such enthusiasm about the key message of looking after your vision. The crowds really got behind the Company and we hope that we can build on this in future years.