Shamir mobilises for Ukranian refugees

Providing frames and lenses to refugees

Shamir Group employees around the world have come together in Poland to provide frames and lenses to Ukrainian refugees.

Shamir is currently operating voluntary mobile laboratories for testing and fitting eyewear among Ukrainian refugees located at the Patk Expo complex in Warsaw.

The mobile labs are located on trucks and equipped with advanced technology to rapidly produce lenses. Around 150 pairs of frames and lenses, including coatings, are being turned around every day. Three complexes have been established at the site: a reception complex, a selection of spectacle frames, and the mobile lab.

Shamir Optics’ delegation in Poland consists 16 employees from Israel, including former immigrants from Ukraine, who are volunteering together with other workers from Portugal, Poland and France. Leading the effort are Nir Shmuel, Shamir Group chief operating officer, Ronen Tsur, Shamir Poland general manager (GM), and Luis Feijo, Shamir Portugal GM.

Thousands of frames have been donated in Israel by companies such as Opticana, and from customers of Shamir companies in Portugal, Spain, Germany, the UK and the Netherlands.

Nir Shmuel said: “Eyeglasses are an essential accessory in everyday life for everyone who needs them. It is difficult to describe what happens to children and adults who during the war and experienced from the battles lost or broke their spectacles and through them the ability to communicate with the environment.

“During all hours of the day, our mobile labs serve the children, young people and adults who come to the complex and there are no words to describe the excitement of us all when the customer gets his hands on the new glasses and starts seeing again. The intention is to stay there for about two weeks…to provide hundreds of pairs of eyeglasses to anyone who needs them.

“I would like to thank all the Shamir Optics teams in Israel and around the world, who came to Warsaw to help refugees and all our business partners.”