Digital marketing webinars offered

Garry Kousoulou

SightCare is partnering with digital marketing specialist Garry Kousoulou at Loving Social Media to provide a series of webinars on the benefits to independent optical practices of utilising digital marketing strategies to improve patient engagement, customer reviews and attract new patients.

There will be 12 interactive webinars in the series, open to all independent practice owners and their staff. Topics will include for example:

• High level how to improve engagement, new patients and five-star reviews
• Write things people care about and get rewarded
• Leveraging social media to recruit
• How to set up and run paid ads

John French, SightCare CEO, said: “SightCare is delighted to be to work with Garry and his team to provide independent practice owners with the digital marketing knowledge, advice and take away tips to help them attract new patients and increase profitability. The series is proving to be a real hit through its interaction, Q&A format and entertaining delivery.”

Dispensing optician Garry added: “We are excited to partner with SightCare to provide these webinars. We believe that our insights and knowledge will be valuable to all independent optical practices, and we look forward to helping them succeed.”

Click here to attend the next webinar in the series.