Sven Reiß (Flair, left) and Werner Paletschek (OWP, right)
Passau-based eyewear firm OWP has acquired Dr Beck & Co and its subsidiary Bexx Brillenmode & Co, which is based in Oelde.
The Beck Group, better known under its brand name Flair, will operate as an independent subsidiary under the leadership of managing director Sven Reiß.
With the acquisition of the Beck Group, OWP is continuing its growth strategy – with managing director Werner Paletschek describing it as “a logical addition”.
OWP’s development of a premium brand portfolio with a focus on ‘made in Germany’ had already begun in 2015 with the acquisition of Op Couture Brillen and its brand Cazal, and will now continue with the acquisition of Flair.
“The brands Flair and Bx Eyewear ideally complement our existing portfolio and increase the attractiveness of Optische Werke Passau [OWP] in the independent eyewear segment,” said Werner.
Rainer Beck, former owner of Dr Eugen Beck & Co, said: “I am pleased to be able to hand over my company to proven hands. Our corporate cultures and product philosophies fit together very well, and this will contribute significantly to our future success.”